Protection Starts with Knowing When and How to Act
When a wildfire threatens, the people best positioned to protect a property are already there: the homeowner, the facilities team, the property manager, the contractors who know the site. What they need isn’t another outside crew — it’s better information, early enough to use it.
FortressFire’s AMP Platform delivers that. As conditions escalate, we provide property-specific, actionable intelligence and emergency guidance — so the people responsible for a property can activate their plan, prepare the structure, and make sound decisions with the lead time that makes the difference between a close call and a catastrophic loss.
A Strategic Wildfire Emergency Action Plan
Protection works best when the plan exists before the threat does. Every enrolled property has a Strategic Wildfire Emergency Action Plan — developed from its assessment results and tailored to its specific vulnerabilities and circumstances. When an alert is issued, the plan tells the property’s team exactly what to do, in what order, and when.
Guidance That Escalates with the Threat
Our guidance tracks the threat as it develops, so the recommended response always matches the moment:
- Elevated Fire Conditions: Review the action plan, confirm mitigation status, and verify readiness — including, for businesses, employee safety and operational continuity steps.
- Imminent and Active Threats: Activate the emergency action plan, implement any contingent preparations, and coordinate with — and defer to — local fire authorities and evacuation orders.
- Ember Risk: Take the targeted protective steps that matter most when ember exposure, the leading cause of structure ignition, becomes likely.
Optional Protection Services
For owners who want hands-on support, FortressFire can connect properties to optional Protection Services delivered through our network of strategic partners in select markets. These can include seasonal maintenance to keep a property in its mitigated state, threat-period preparation visits, and application of fire retardant. Availability varies by location, and these services are scoped and quoted separately.
This keeps physical protection available to those who want it — while ensuring that every property, everywhere we operate, benefits from the continuous intelligence and emergency guidance at the core of our platform.